Computer Engineer - 13541 Words

9-710-442 FEBRUARY 14, 2010 JAN W. RIVKIN Revitalizing Dell From the early 1990s until the mid-2000s, Michael Dell and his company thrived in the tumultuous personal computer industry. Revenue of Dell Inc. rose from $3.5 billion in 1993 to $55.9 billion in 2005, making Dell the world’s largest producer of PCs, while net income climbed from $149 million to $3.6 billion. In many of those years, Dell earned more on PCs than all of its main rivals combined, and among top vendors, only Dell consistently reported positive margins on PCs.1 Dell owed much of its success to its vaunted â€Å"Direct Model†: While competitors sold primarily through distributors, resellers, and retailers, Dell took orders directly from customers, built†¦show more content†¦Resellers commonly handled installation, configured software, pieced together networks, and serviced PCs. As demand for IBM’s PC exploded, other firms began to offer â€Å"IBM clones.† Compaq entered the market with a low-priced clone in 1982 and booked $100 million of revenue in its first year. A host of other startups soon followed. Among them was Dell, incorporated in 1984. Like IBM, makers of IBM clones relied on resellers and retail stores to reach customers. While IBM initially steered resellers away from the largest corporate accounts, startups without internal sales forces encouraged resellers to cater to large customers. In time, even IBM relied heavily on resellers to service large accounts. By 1986, IBM realized that it had set a standard, but in doing so, had spawned imitators and ceded the rights to the most valuable components of the PC—the microprocessor and the operating system—to Intel and Microsoft. In 1986, IBM declined to adopt Intel’s newest microprocessor, the 386 chip and tried to make the PC more proprietary. Compaq adopted the 386 chip and led a group of clone makers in affirming the existing industry standards. IBM subsequently accepted the 386 chip, but its market share fell from 37% inShow MoreRelatedComputer Engineering As A Computer Engineer1049 Words   |  5 PagesComputer Systems Software Engineering Computer Engineering is a field that is constantly growing and is a field that has kept my interest for as long as I can remember. There are three different types of Computer engineers but my focus is Systems Software Engineering. Most employers are looking for a Bachelor’s degree in computer engineering and some experience in the field. Computer Engineering, math, and physics go hand in hand. The vigorous coursework is one of the main reasons people choose notRead MoreComputer Engineering And Computer Engineer1169 Words   |  5 PagesA computer engineer is a branch of engineers that have been integrated into electronic engineering and computer science. 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